Broadcast
America’s Cup 36
Description
With our partner Riedel Communication we produced the America's Cup 36 in New Zealand. For the world's most famous sailing race, we used 54 cameras, some of them on helicopters. 280 hours of content were produced by around 80 people. The coverage were shown in more than 100 countries and could be seen on 30 TV channels and almost all social media channels. On 21 days, there were LIVE broadcasts and highlight shows that reached 940 million people globally.